404i SEO

Now that 404i Images is essentially done (except for PayPal… nag nag…), it’s time to get the SEO sorted out. A resources page has been added to put the link swaps on. But who to swap with? There are a lot of competitors. The directories can be a good place to be listed (so long as they’re relevant – no link farms), though I’ve tried and failed to get about anything (except zingCOBOL) into DMOZ.

As far as sales, well not a sniff. Conversion rates need to be looked at. Are people actually looking? If they are then it’s necessary to sort out why no purchases are being made (assuming, of course, that it isn’t just because the product is crap, which I don’t think it is BTW). Prices? Trust?

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